Boma fund logo. This is a logo for a charty that creates support programs to better the lives of tribesmen in kenya. I think this logo is striking at first look. It is memorable and has a air of respectability about it. The colour scheme works well with black being used to silhouette the figures and tree in the image. The tree works well to instantly remind of Africa, and the people give a feel to the people the charity is helping. I would say this logo may start to break down when viewed in small sizes, and the printing of the "THE" and the "FUND" may become lost at a smaller size.
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